Audit: See exactly where
you stand in AI search.
The audit is the foundation of everything. Without knowing where you currently stand, any optimization effort is just guesswork. We map your full AI visibility footprint before touching a single thing.
Why this comes first
You can't fix what you can't see. Before any optimization, you need a clear picture of how AI engines perceive your brand right now.
Most businesses assume they have strong AI visibility — our audits show 78% are either missing entirely or being described inaccurately.
The audit establishes your baseline score, which becomes the benchmark every future improvement is measured against.
It also reveals which AI engines matter most for your specific industry, so effort goes where it counts.
What the audit covers
- Run 100+ prompt variations across ChatGPT, Gemini, Perplexity, Claude, and Copilot
- Record every mention, non-mention, and competitor citation in your category
- Check factual accuracy — is AI describing your business correctly?
- Measure sentiment: are you being recommended, mentioned neutrally, or avoided?
- Map competitor visibility so you know exactly who's winning and why
GEO & SEO: What you need to know
Traditional SEO vs. Generative Engine Optimization (GEO)
Traditional SEO gets your pages ranked in Google's blue links. GEO (Generative Engine Optimization) gets your brand cited inside AI-generated answers — where there are no blue links, no position #1, just a single confident response.
Traditional SEO
- → Rank on page 1 of Google
- → Optimized for crawlers & keywords
- → User clicks a link to find you
- → Measured by impressions & clicks
Generative Engine Optimization
- → Be cited inside AI answers
- → Optimized for entity clarity & trust signals
- → AI recommends you directly
- → Measured by citation rate & sentiment
How AI engines decide who to cite
AI engines don't rank pages — they synthesize answers from their training data and live retrieval sources. The brands that get cited are the ones with clear entity definitions, consistent information across the web, and strong topical authority on trusted platforms. An audit shows you exactly where those signals are missing.
Quick self-audit you can do right now
Open ChatGPT and ask: "What is [your business name] known for?" Then ask: "Who are the top [your category] companies in [your city/niche]?" If your brand doesn't appear accurately in both, you have a visibility gap. That's exactly what a full audit quantifies.