Built around one word.
Recognition.
To recognize someone is to see them — to know them by name. That's what we're building: a company and a platform that helps businesses and people be truly seen.
Baylor Coffman
Founder · AI Positioning Architect
About RecallSignal · Founded 2026
Built by someone who lived the problem.
RecallSignal was born from a simple frustration: great businesses were invisible to AI engines while lesser competitors got all the citations. We built the platform we wished existed: one that monitors, measures, and actively optimizes your brand's presence across ChatGPT, Gemini, Perplexity, and beyond.
Meet the team & investment opportunitiesBaylor's Journey
From orphan to entrepreneur.
Called by name. Built to be recognized.
My journey began in Russia as an orphan who came to America with nothing but a last name and a responsibility to not waste this opportunity that I had been given. Sports became my path to college, and then I realized that sports was just a piece of who I am. I knew there was so much more that I had in me to give to the world and help others. That's when I decided that I wanted to transfer and go to the University of Oklahoma where I studied business administration. That's where I discovered how social media algorithms actually work.
I started a company on social media that took me on an amazing journey and went farther than I ever dreamed. I had the opportunity to work with thousands of entrepreneurs and companies all over the U.S. and around the world. I got the opportunity to travel in college for business, and I even got to work with a billion-dollar company helping them with growing on social media.
I knew that social media was just a piece of online visibility. I wanted to take advantage of whatever was coming next. Then I saw it. AI completed the digital ecosystem, so now online searching had changed forever. It was the next generation of what online optimization looked like. That was the problem, and I figured out a way to solve it. Every company around me when I first started, and as I'm writing this, will just hand you a data report without an actual solution to your problem. That's where I knew I could be different than anyone else in the world. I found a solution to a problem that millions of businesses are now facing because AI has been integrated into online searching.
RecallSignal represents what happens when you take everything you learned and build it better the second time. This isn't just about growing online. It's about making sure the best businesses don't get buried in a world where search itself has changed forever.
Follow my journey. Reach out anytime.
Built for businesses that
can't afford to be invisible.
If your customers are asking AI engines about your industry — and you're not showing up — RecallSignal is built for you. We work with businesses of every size, across every industry that relies on being found and chosen.
Rooted in Oklahoma.
Reaching everywhere.
RecallSignal is based in Oklahoma and proudly serves businesses throughout the South-Central U.S. — but our work is 100% digital, which means your location is never a barrier to getting found by AI.
Primary Service Region
Where we have the deepest local market knowledge
National & Global Reach
We serve clients across all 50 U.S. states — and internationally. AI search has no borders, and neither do we.
Video Authority Pages (VAPs) — our proprietary content infrastructure — are unlike anything else on the market. No other company in the world offers this approach to AI-native video indexing. Wherever your business operates, we give you an edge no competitor can replicate.
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